Gautam, U., Shrestha, A., Basnet, R., Khadka, K., Ghale, P. and Jadhav, S. 2023. Effect of Influencers on Consumer Purchase Intention. New Perspective: Journal of Business and Economics. 6, 1 (Sep. 2023), 23–32. DOI:https://doi.org/10.3126/npjbe.v6i1.58901.