Yadav, Bivek Kumar, Dhananjay Chaturbedi, and Pushkar Neupane. “Impact of Digital Marketing on Consumer Purchasing Behavior in Kathmandu Valley”. Nepalese Journal of Management 11, no. 2 (August 20, 2024): 42–55. Accessed November 21, 2024. https://nepjol.info./index.php/njm/article/view/68829.