SHRESTHA, Sajeeb Kumar; MANANDHAR, Binita; BASNET, Mahesh. Impact of Celebrity Endorsement and Reference Group on Customer Purchase Intention for Non-durable Goods. Ganeshman Darpan, [S. l.], v. 8, n. 1, p. 1–12, 2023. DOI: 10.3126/gd.v8i1.57229. Disponível em: https://nepjol.info./index.php/gd/article/view/57229. Acesso em: 27 apr. 2025.